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2 min read
How AI Is Transforming Digital Marketing
AI is rapidly transforming marketing, but it’s not a silver bullet - and it’s not without risk. As brands grapple with the ways AI adoption is...
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1 min read
MediaOne Welcomes Patrick Higgins as Vice President of Brand Partnerships to Enhance Strategic Partnerships and Industry Leadership
ATLANTA, GA – October 1, 2025 – MediaOne is proud to announce the appointment of Patrick Higgins as its new Vice President of Brand Partnerships....
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1 min read
MediaOne Appoints Adam Bridgeford as Vice President of Brand Partnerships to Drive Strategic Growth
ATLANTA, GA – August 26, 2025 – MediaOne is pleased to announce the appointment of Adam Bridgeford as its new Vice President of Brand Partnerships....
1 min read
MediaOne Appoints Jenny Rose as SVP of Brand Growth Strategy to Drive Bold Growth for Client Brands
ATLANTA, GA (June 23, 2025) – MediaOne welcomes Jenny Rose as its new Senior Vice President of Brand Growth Strategy. This appointment reinforces...
1 min read
Why Google PMax Isn't the Best Choice for Transparent, Effective Advertising
Google Performance Max (PMax) campaigns have been touted as the future of advertising, promising to simplify management and improve performance...
2 min read
Why GA4 Can Feel So Difficult & How Looker Studio Makes It Easier
Google Analytics 4 (GA4) was supposed to be the next big evolution in analytics, but for many marketers and business owners, it felt more like a...
4 min read
2025 Digital Marketing Programmatic Trends
#1 Programmatic Platform AI Integration… Of Course Starting right off with the largest overarching trend of AI. While programmatic platforms have...
5 min read
2025 Trends in Travel
Travel demand continues to rise an estimated 3% in 2025, representing 9% of this year’s global GDP. 69% of consumers stated they’ll focus more on...