Brand Partnerships

Strategic Brand


Brand partnerships are a great way to work with companies or organizations with similar target markets, geographic reach, or customer segments. Brand partnerships can help the participating brand partners to align with and activate best prospects and identified target audiences or reach new customers. While each brand brings its own identify, when two or more brands partner together, it adds value to the brand and builds trust among current and potential customers.

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Types of Brand Partnerships

  • Standalone Retail
  • Multi-partner Retail
  • Digital Influencer
  • Local company

Benefits of Brand Partnerships

  • Enhance brand awareness
  • Affiliation with recognizable brand(s)
  • Increase the reach and frequency of messaging
  • Reach new prospects and target audiences
  • Build organic website traffic
  • Generate first party “opt-in” database leads
  • Your competition isn’t doing it

Caveman Foods & Sevierville, TN

  • 700 nationwide displays in Sprouts, Wegmans, Fresh Markets and specialty health stores
  • In-store presence valued at $310K with almost 26 million impressions
  • 3 percent Caveman sales increase YOY (despite supply chain issues)
  • 37,457 entry pageviews and 24,634 total entries
  • 9,233 Sevierville opt-ins
  • 8,581 Caveman opt-ins
  • 55.5% open rate on two Sevierville emails